ABinBEV
AUGUST 2023 MARKET VISIT
When the heads of departments decided to hit the streets of the sprawling city of Bengaluru for an annual market study, we thought, why not turn it into a magical quest?
Covering this bustling city required a tactical approach – 14 teams, each with 10 representatives, embarked on unique routes with 8+ outlets in a single day.
We whipped up a variety of slick collaterals for our Trade Marketing Team. Because who said internal communication can't be as visually dazzling as a Lumos-crafted potion?
Visit Decks (Print & Interactive)
Collaterals
Sales AV
We decided to turn this market exploration into a playful adventure.
Picture special maps for each route, infused with local Bangalorean slangs and a hint of that mischief they're known for.
We embedded a unique QR code in each map. Scan, and voilà! Sales figures, insights, and all the magical stats pertaining to each outlet on the respective route.
Note: All sales figures and other metrics have been changed to 0 due to confidential nature of business.
In the end, we brewed up 14 unique maps, 90 outlet infographics and a bevy of collaterals, ensuring the department heads didn't just study the market; they embarked on an adventure.
APRIL 2023- MARKET VISIT
Internal communication and updates don’t have to be boring! We whipped up a concoction of eye-catching layouts and content wizardry to brew a range of captivating collaterals for the South Trade Marketing Team.
Budweiser- Team South
Internal AV 2022
Budweiser- Team South
Design Collateral 2021